In the ancient world, purple was originally the colour reserved for the imperial families of Rome, Persia and Egypt and while it’s no longer elitist, there’s still something special to be had to the red-meets-blue hue. Our Purple Pop selection showcases the most luxurious, beautiful and unmissable pop music finds for our ears to yours.
Multi-platinum artist Loreen embarks on an exciting new chapter with her transcendent single ‘Echoes’. Co-written and produced by Rami Yacoub, the track begins as a stripped-back piano ballad before blossoming into a full-scale, cinematic pop production, showcasing Loreen’s signature emotional intensity. ‘Echoes’ is a powerful reflection on soul connection and cosmic love, with its soaring chorus emphasizing unity and vulnerability. It blends the intimate with the universal, continuing Loreen’s tradition of creating pop music that deeply resonates. This release further solidifies her position as one of modern pop’s most compelling and spiritually resonant voices.
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‘Move Down Lover’ is a smoky, sultry masterclass in emotional tension. Blending soul-pop with dark alt-R&B, Estella Dawn channels vulnerability and control in equal measure. Gritty guitars and moody production frame her powerhouse vocals, evoking echoes of Amy Winehouse and RAYE, yet Estella remains unmistakably herself. Each lyric is steeped in raw desire and quiet dominance, crafting a sonic push-and-pull between seduction and surrender. Self-produced and fiercely independent, Estella delivers a bold, theatrical performance that lingers long after the final note. ‘Move Down Lover’ is adaring, unforgettable release from a rising pop force.
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Fresh off their chart-topping success with ‘Summer Won’t Be The Same’, Mirage delivers a captivating new dimension with their latest single ‘Before The Night’. Departing from their usual high-energy festival anthems, this bilingual acoustic-pop ballad showcases a reflective and heartfelt side. Penned when the band was just sixteen, the track is a tender love song about cherishing every moment. Its warm acoustic guitar, silky harmonies, and nostalgic lyrics create a dreamy, timeless mood perfect for summer sunsets and late-night drives. Already gaining strong commercial airplay, ‘Before The Night’ is poised to follow its predecessor’s success, cementing Mirage’s evolving artistry.
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Flora Cash’s ‘heaven will have to wait is a haunting’ is a heartfelt meditation on love, loss, and the fragility of life. With delicate acoustic textures and aching harmonies, the duo channels their signature vulnerability into a track that feels both intimate and universal. Shpresa Lleshaj’s ethereal vocals blend seamlessly with Cole Randall’s raw delivery, creating a tender push and pull that aches with emotional honesty. The lyrics wrestle with mortality and longing, yet the song glows with quiet hope. Deeply personal yet resonant, heaven will have to wait is another poignant reminder of Flora Cash’s power to move and connect.
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Rising New York artist Nikita unveils a poignant new chapter with her single ‘No One Is Gonna’, a warm, emotionally rich reflection on profound connection. As the second from her forthcoming EP Suspend, this track captures the essence of feeling fully present with someone, even if fleetingly. Following her acclaimed debut ‘Kill Her Mind’, ‘No One Is Gonna’ showcases Nikita’s versatility, moving from heartbreak’s disorientation to the quiet clarity of choosing love. With its atmospheric arrangements, the song grounds vivid emotional states in textured soundscapes, inviting listeners into her introspective world. It’s a testament to her ability to translate raw emotion into cinematic, intimate music.
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‘This is so stupid’ is a punchy, relatable anthem that blends sharp indie pop hooks with theatrical flair. Fueled by crisp synths, pop-rock energy, and tongue-in-cheek lyricism, HODJE’s track captures the chaos of overthinking in modern relationships. The artist’s classical roots subtly shine through her precise vocal control, even as she leans into raw emotion and playful frustration. It’s bold, catchy, and emotionally candid while balancing self-awareness with melodic charm. Both polished and personal, ‘This is so stupid’ showcases HODJE’s unique fusion of operatic training and indie pop spirit, marking her as a fresh voice with depth and style to spare.
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Distinctive voice in the Parisian underground Sarah Maison unleashes ‘Exister’, an electrifying new single from her upcoming debut album, DIVAD. This track is a bold fusion of French chanson and Oriental impressionism, pulsing with gritty guitars, shifting rhythms, and a dreamlike urgency. ‘Exister’ is a “sonic protest and surrealist vision,” channeling the stoicism of nature against the absurdity of modern existence. Sarah’s poetic and political lyricism, combined with cinematic arrangements, creates a visceral experience. Fully written, composed, and arranged by Sarah herself, ‘Exister’ solidifies her unique artistic vision, promising a compelling debut album.
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With sparse, intimate instrumentation and her signature tender vocals, the Dutch-Surinamese singer-néomí unravels the emotional weight of an impossible choice – whether to hold on or to let go. Each lyric feels like a whispered confession, delivered with aching honesty and cinematic restraint. As a result, ‘Trigger’ is a quiet storm of heartbreak, capturing the ache of loving someone you know you can’t keep. As part of her evolving EP Another Year Will Pass, ‘Trigger’ continues néomí’s exploration of vulnerability and emotional survival, offering beauty in pain and stillness in chaos. It’s a delicate, devastating ballad that lingers like a memory you’re not ready to release.
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‘Independent Girls & Nasty Evil Gays’ is a fiery, satirical anthem that turns protest into a party. With biting humor and irresistible grooves, Jeangu Macrooy dismantles sexism and queerphobia one danceable line at a time. Bold, campy, and defiant, it’s queer joy wrapped in razor-sharp wit, a glitter-drenched middle finger to outdated bigotry. Channeling theatrical flair and political urgency, the track marks Jeangu’s first explicitly queer protest song, and it couldn’t come at a better time. Empowering, infectious, and unapologetically loud, this Pride-season release is both a celebration and a call to arms. Resistance has never sounded so fun.
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Dutch singer-songwriter Philine’s new single ‘ten years time’ is a tender and introspective acoustic pop track that beautifully captures the universal tension between future dreams and present anxieties. Known for inviting listeners into her vivid imagination, delivers a gentle reassurance to live in the now. The song, born from philine’s personal reflections on motherhood and relationships, evolved into a poignant reminder to embrace life’s unfolding journey rather than getting lost in uncertainty. With her delicate voice, catchy melodies, and shimmering chords, philine transforms complex emotions into a relatable and inspiring musical experience, a true testament to her unique artistry.
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PURPLE MELON 